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Gunn's 'Superman' Launches New DC Era with Record-Breaking $22.5M Preview

Rick Deckard
Published on 13 July 2025 Entertainment
Gunn's 'Superman' Launches New DC Era with Record-Breaking $22.5M Preview

‘Superman’ Launches New DC Era with Record-Breaking $22.5 Million in Box Office Previews

LOS ANGELES – The new Man of Steel has delivered a super-powered start at the box office. James Gunn’s Superman, the inaugural film of the rebooted DC Universe, earned an impressive $22.5 million in Thursday previews, according to figures reported by The Hollywood Reporter. The figure marks the highest preview gross for any film released in 2025 to date.

The strong opening performance is a critical first step for Warner Bros. and the newly formed DC Studios, led by co-CEOs Gunn and Peter Safran. The film is not just a tentpole release; it represents the foundation of a completely new, interconnected narrative intended to span film, television, and animation. The financial and critical success of Superman is seen by industry analysts as a crucial barometer for the viability of this ambitious, decade-long plan.

This $22.5 million haul outpaces other major releases this year and stands as a significant figure in the post-pandemic blockbuster landscape. For comparison, it surpasses the preview numbers of recent superhero hits like 2022's The Batman ($21.6 million) and Gunn's own 2023 Marvel swan song, Guardians of the Galaxy Vol. 3 ($17.5 million). Box office trackers are now adjusting their weekend projections upwards, with many anticipating a domestic opening weekend well north of $130 million.

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High Stakes for a New Universe

The preview numbers provide an early, but powerful, vote of confidence from audiences in the new creative direction for DC's iconic characters. Superman is tasked with washing away the inconsistent commercial performance and convoluted storylines of the previous DC Extended Universe (DCEU), which concluded with 2023’s Aquaman and the Lost Kingdom.

Gunn, who wrote and directed the film, carries the weight of expectation from both the studio and a passionate fanbase. Hired for his success in transforming Marvel’s obscure Guardians of the Galaxy into a beloved and bankable franchise, he has promised a DCU that is more cohesive and creatively driven.

The film introduces new actors in the iconic roles, with David Corenswet donning the cape as Clark Kent/Superman and Rachel Brosnahan playing star reporter Lois Lane. The cast also includes Nicholas Hoult as the formidable antagonist Lex Luthor. Gunn has repeatedly stated his vision for this iteration of Superman is one rooted in hope and kindness, a deliberate tonal shift from the darker character portrayals in recent years.

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The Road Ahead for DC

This robust opening provides significant momentum for DC Studios as it prepares to launch its subsequent projects. The future slate, dubbed "Chapter One: Gods and Monsters," includes films such as The Authority, The Brave and the Bold, and Supergirl: Woman of Tomorrow. A strong performance by Superman is vital for building audience anticipation and studio confidence in these upcoming, lesser-known properties.

For parent company Warner Bros. Discovery, a revitalized and reliable DC franchise is a top corporate priority. In an era dominated by established intellectual property, a flourishing DCU would provide a consistent stream of revenue and cultural relevance to compete with rival studios.

As the weekend progresses, all eyes will be on the film’s audience scores, such as CinemaScore, and its performance in international markets. But for now, the message from the early numbers is clear: Superman has not only returned, but has done so with a force that may reshape the superhero cinematic landscape for years to come.

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